A PATTERN
FOR PERSUASION
And Some suggestions |
From Strategies
(p.345-p.356)
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I. Introduction | |
A. Begin by arousing interest, identifying. the subject, and indicating its importance. | |
B. State or imply your position on the subject. | |
II. Body | |
A. Clarify your major argument, and then give sufficient reasons to support your position. | |
B. Indicate one or two of the more important arguments against your position. | |
C. Refute the positions you have just stated. | |
D. Present additional arguments in support of your position. | |
III. Conclusion | |
A. Restate your position on the issue. | |
B. Present an emotional appeal for your position, perhaps warning what might happen if your position is not accepted. |
1 . A human approach. The writer strikes the reader as an honest, believable person who has a genuine interest in his material and in his reader. | |
2. Solid evidence. The writer does not rely on mere assertion; he uses pertinent facts, details, statistics, or testimony from authorities to back up his statements. | |
3. Good logic. The writer makes the right connections between his pieces of evidence; he creates accurate generalizations and draws proper conclusions. If the evidence warrants, the writer makes use of the thinking and organization strategies of cause and effect, comparison and contrast, analogy, etc. | |
4. An avoidance of fallacy . The writer not only avoids logical errors, he also avoids irrelevancies, false appeals to emotion, or question begging. ( These and other fallacies are explained in this chapter.) | |
5. A clear argumentative organization. The writer organizes his argument so that his reader can understand all its parts and how the parts relate to each other and to the thesis. |
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(100%) | Mr. Jordan's fortune consists whollyof bar-gold. |
(99%) | Practically all of his fortune consists of bar-gold. |
(95%) | His fortune consists almost entirely of bar-gold. |
(90%) | Nearly all his fortune consists of bar-gold. |
(80%) | By far the greater part of his fortune... |
(70%) | The greater part of his fortune... |
(60%) | More than half of his fortune... |
(55%) | Rather more than half of his fortune... |
(45%) | Nearly half of his fortune... |
(40%) | A large partof his fortune... |
(35%) | Quite a large part of his fortune... |
(30%) | A considerable part of his fortune... |
(25%) | Part of his fortune... |
(15%) | A very small part of his fortune... |
(10%) | Not muchof his fortune... |
(5%) | A very small part of his fortune.. |
(1%) | An inconsiderable part of his fortune... |
(0%) | None of his fortune.. |